Privacy Policy

Michiels SA/NV takes data privacy seriously. This Privacy Policy describes how Michiels SA/NV as controller within the meaning of the General Data Protection Regulation ("GDPR") collects and processes the personal data and other information of the users.

   1.   Categories of personal data and processing purposes


You may use our website or app without providing any personal data about you. In this case, Michiels SA/NV will collect only the following metadata that result from your usage:

Referral page, data and time of access, data volume transmitted, status of transmission, type of web browser, IP-address, operating system and interface, language and version of browser software.

Your IP-address will be used to enable your access to our website. Once the IP-address is no longer necessary for this purpose, we will shorten your IP-address. The metadata, including the shortened IP-address will be used to improve the quality and services of our website or app by analyzing the usage behavior of our users.

 Product Orders

If you order a product via our website, Michiels SA/NV collects and processes the following personal data about you: Your account data, type and amount of product, purchase price, order date, order status, product returns, customer care requests. Michiels SA/NV processes such personal data for purposes of carrying out the contractual relationship and the product order, providing customer care services, compliance with legal obligations, defending, establishing and exercising legal claims.

   2.   Legal basis for the processing

 We may carry out the processing of your personal data on the following legal basis:


  1. You have given your consent to the processing of your data for one or more specific purposes;

  2. The processing is necessary for the performance of a contract to which you are a party or to take steps at your request prior to entering a contract;

  3. The processing is necessary for compliance with a legal obligation to which we are subject to;


The provision of your personal data is required by a statutory or contractual obligation, or necessary to enter into a contract with us or to receive our services/products as requested by you, or simply voluntary for you.

Not providing your personal data may result in disadvantages for you, e.g. you may not be able to receive certain products and services. However, unless otherwise specified, not providing your personal data will not result in legal consequences for you.


    3.   What rights do you have and how can you assert your rights?

Pursuant to the applicable data protection law you have the right (i) to request access to your personal data, (ii) to request rectification of your personal data, (iii) to request erasure of your personal data, (iv) to request restriction of processing of your personal data, (v) to request data portability, (vi) to object to the processing of your personal Data (including objection to profiling), and (vii) to object to automated decision making (including profiling).


To exercise your rights please contact us at mail adres


    4.   How long do we keep your Personal Data?

Your personal data will be retained as long as necessary to provide you with the services and products requested. Once our relationship has come to an end, we will either delete your personal data or anonymize your personal data, unless statutory retention requirements apply (such as for taxation purposes).





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